Graduate Diploma in Marketing at University of Technology Sydney (UTS)

This in-depth master's degree provides current or aspiring managers with high-level expertise in planning, directing, implementing, and monitoring an organisation's marketing efforts. Through the Master of Marketing, you will understand the role of marketing and its relationship with other important functional areas in management to get an all-of-business view, and develop appropriate marketing tactics and strategies.

In today's ultra-competitive market where customers have a huge variety of products and services to choose from - and access to extensive information to make decisions - companies are challenged to differentiate their offerings. In this evolving battleground, marketers have to be fully equipped with the necessary knowledge and tools to master the market. Designed in consultation with industry, the Master of Marketing takes a practical, applied approach to teaching and learning, and will enable you to work in a team, identify opportunities and creatively solve business problems. It will provide you with the knowledge, skills and professional attributes you'll need to advance your career in the rapidly changing world of marketing.